Main Street Al Fresco Presents: Sharing An Open Main Street

 

About

The Main Street Al Fresco Project reimagines the way we use our streets, sidewalks, and curbside space to better support small businesses and active mobility. In partnership with the Main St Business Improvement Association and Ocean Park Association, the City repurposed travel lanes and converted parking spaces to allow businesses to temporarily launch outdoor dining, shopping, and recreation along the public right-of-way during the COVID-19 pandemic. From Pico Blvd to Pier Ave sidewalk extensions, parklets, private parking lots, and curb use were transformed as part of the City’s economic recovery  efforts  to safely reopen Santa Monica. 

For four weekends this summer, two blocks of Main Street will become a pedestrian plaza where the Santa Monica community can safely enjoy al fresco dining, family-friendly activities, and other fun experiences with local businesses.Sharing an Open Main Street, builds on the successful Al Fresco sidewalk dining and parklet project.


Status

Summer & Fall Pilot (2021)

Contact

Jacqui Swartz
Jacqui.Swartz@smgov.net


Upcoming - Howl-O-Ween on Open Main Street is October 16-17

Celebrate fall this weekend when two blocks of Main Street transforms into a pedestrian plaza where the community can enjoy a pumpkin patch, costume contest for pets, outdoor movies, live music and more! Walk, bike, or bus down to Main Street and if you plan to dine, reservations are strongly encouraged. 

Know before you go:

  • Where is it – Main Street between Hill Street & Kinney Street
  • When is it - July 24 - 25 | August 21 – 22 | September 18 – 19 | October 16 – 17. Businesses will operate with normal hours.
  • Detours - North-south traffic including buses will be detoured to Neilson Way. Temporary bus stops will be placed outside of the pedestrian zone to serve riders.
  • Parking - Parking is available in the public lots west of Main Street and, after 8 p.m. on the west side of Neilson Way. Additional drop zones for shared e-bikes and scooters will be provided to make arrival and departure even easier! If you're riding your own bike, look out for our bike racks.   

The "Popup Park" at Main & Ashland will host the following activities: 

  • Saturday, 10/16
    • Fitness: 10AM Platinum Pilates | 1PM Ballet Folklorico de Santa Monica | 2PM Circuit Works | 3PM Base Camp
    • Music: 11AM Nick Kennerly | 1PM Dave & Ronny | Bee Walker | 3PM Old Corn Lickers | Ariel Miranda | 4PM Mocha Chai
    • Outdoor Showing: 6:30PM It's the Great Pumpkin Charlie Brown | 7PM Beetlejuice
    • Kids Korner: 11AM-4PM Steve's Machine Empire | 11-11:30AM Books & Cookies; Music with Kira | 2-5PM Super Soccer Stars | 3-5PM Macaroni Kid | All day Arts & Crafts with Ten Women and Sunny Side Chalkers
  • Sunday, 10/17
    • Fitness: 9AM & 10AM Rowhouse Santa Monica | 11AM Pound Rockout | 12PM The Cakes Booty Class | 1PM Cycle Bar | 2PM Circuit Works
    • Music: 11AM Nick Kennerly | 1PM Ariel Miranda | 2PM Sean Pawling
    • Costume Contest: 3PM Howl-O-Ween Pet Event
    • Kids Korner: 11AM-4PM Steve's Machine Empire | 11-11:30AM Books & Cookies; Music with Kira | 2-5PM Super Soccer Stars | 3-5PM Macaroni Kid | All day Arts & Crafts with Ten Women and Sunny Side Chalkers

Above: Diagram shows extent of Main Street to be converted to a pedestrian plaza for four weekends over the summer. 

 

Above: Diagram shows planned detour route, temporary bus stops, and parking.